| Lite Plan | Standard | Premium | |
| $12/mo | $35/mo | $80/mo | |
| Start marketing today with award-winning email and social tools. | Elevate your marketing to acquire more customers and foster customer engagement with effective marketing tools. | Amplify your reach and maximize your growth with our most powerful tools for automation, segmentation, and more. SMS is now free in Premium plans! | |
| Prices are tiered based on number of contacts. Price for 0 - 500 contacts shown. Prepay & nonprofit discounts available. | |||
| Basic features | Advanced features | |
| Customer list growth | - Facebook & Instagram ads integrated - Website signup forms |
+ Facebook lookalike audience targeting + Google Ads integrated + Text message email sign-up |
| Email marketing | - Hundreds of email templates - Automated welcome email for new contacts - Check for errors |
+ Products synched from Shopify, Etsy, and eBay + Automated emails + Resend to non-openers + Birthday greetings + Anniversary greetings + Abandoned cart reminders |
| Contact management | - Store, organize and view contacts - Easily add contacts from the tools you’re already using like Outlook, Gmail, Salesforce, Shopify, Etsy and more. - Create custom segments using contact activity, tags, profiling information and more. |
+ Segments created from Shopify, eBay, and Etsy data (e.g. best, recent, one-time, lapsed, etc.) + Auto-generated engagement segments (most, somewhat, least engaged) |
| Social posting | - Post and schedule to Facebook, Instagram, Twitter and/or LinkedIn all at once | |
| - Deeper engagement | - Event management Polls |
+ Surveys |
| Reporting | - Customer list growth - Email views, clicks, bounces - Email heat map - Social post reach, impressions, and engagement |
+ Conversion and sales reporting |
